Maze Marketing 03: Content for retargeting

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Rob and Jonathan talk about appropriate content for remarketing ads, including:

- Whether to lead with a story

- What type of stories to use

- How to differentiate between hot and cold traffic

- Why your content is probably good enough... but your stories might not be!

Rob Drummond

Rob Drummond is the founder of the Confusion Clinic. Rob is an Infusionsoft Certified Consultant and copywriter.