Maze Marketing 04: The Funnel
Jonathan and Rob discuss the pervasiveness - and limitations - of the marketing funnel analogy. Including:
- When the funnel analogy helps, and when it doesn't
- Why the funnel is becoming less and less relevant
Jonathan and Rob discuss the pervasiveness - and limitations - of the marketing funnel analogy. Including:
- When the funnel analogy helps, and when it doesn't
- Why the funnel is becoming less and less relevant
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