Maze Marketing 04: The Funnel

MP3 Download

Jonathan and Rob discuss the pervasiveness - and limitations - of the marketing funnel analogy. Including:

- When the funnel analogy helps, and when it doesn't

- Why the funnel is becoming less and less relevant

Rob Drummond

Rob Drummond is the founder of the Confusion Clinic. Rob is an Infusionsoft Certified Consultant and copywriter.

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